Mike O'Connor
Bianchi has joined a growing list of brands rolling out special-edition bikes around the spring classics, unveiling a Paris–Roubaix-themed version of its Infinito Pro to mark its new partnership with Paris–Roubaix.
And in true Roubaix fashion, it’s all about the cobbles.
Just 55 bikes have been produced, a neat nod to the 55 kilometres of pavé riders will face this weekend. Each one is hand-painted in a white, red and black colourway, giving the endurance-focused all-rounder a distinctly premium feel.
The detailing leans heavily into the race’s identity. There’s a cobble-inspired graphic stretching across the frame, a Paris–Roubaix logo on the seat tube, and an individually numbered badge near the bottom bracket for good measure.
Bianchi has also gone big on the unboxing experience. Each bike comes with a cube-shaped welcome kit themed around the race, including a personalised ownership card, custom bike cover and a certificate signed by CEO Alberto Cavaggioni.
Under the paint, the Infinito Pro sticks to its brief as a high-end endurance machine, designed to smooth out rough roads without giving away too much in performance.
Highlights include a Shimano Ultegra Di2 groupset, Bianchi Reparto Corse carbon wheels, an integrated carbon cockpit and a downtube storage box.
The latest version of Bianchi’s Countervail vibration-cancelling tech is also on board, which Bianchi says is now lighter and tuned to better absorb road chatter.
The overall package is aimed at riders who want speed and comfort in equal measure, but with an asking price of €7,990 ($13,200 AUD) and just 55 units available, this one sits firmly in collector territory.
Like many of these limited-edition releases, it’s as much about celebrating the race as it is about the ride.
You can find out more about the new ride at Bianchi’s website.
Mike O’Connor – A keen cyclist, runner and photographer, Mike O’Connor is the Editor of Bicycling Australia. He manages the BA website and social media, and loves promoting the achievements of Australian cyclists.
