Jake Latham
Following on from the success of the launch event last year, the second Australian Triathlon, Endurance & Cycling (ATEC) Expo, will take place on the 23-24 July, 2016 at The Dome, Sydney Showground. The ATEC Expo is the only multisport exhibition in Australia, attracting triathletes, endurance athletes and multi-sport enthusiasts.
“The ATEC expo isn’t just for professional athletes, it is for everyone with an interest in running, swimming, cycling and multisports, from seasoned competitors to those just starting out,” says Vanessa Maniatis, Informa Australia’s Exhibition Director for ATEC Expo.
Featuring more than 90 exhibitors to-date across 8 dedicated, interactive zones, a free seminar program and two featured events running alongside the expo, this year’s show promises to be an unforgettable experience. If visitors are up for competitive cycling action, the Lidcombe Auburn Cycling Club are presenting the Open Criterium on Saturday 23 July, featuring a series of cycling races, suitable for Under9s to elite riders.
New to the 2016 Expo is the Sydney Duathlon on Sunday 24 July, presented by Elite Energy. Also new this year are the ‘Start-Up Zone’, enabling entrepreneurs the opportunity to showcase their innovations, and ‘Club Corner’, where visitors can engage with local based sporting clubs.
The Bike zone – Bigger and Better
This year’s Bike zone is experiencing tremendous growth and will include a number of interactive opportunities. During the seminars, expert bike fitter Aaron Dunford of Fusion Peak will explore the foundation of a good bike fit and Daniel Bain from One Body Power Cycling will address the principles of how to use a power meter as a cyclist or triathlete. The full seminar agenda will be published soon.
At the expo, Park Bikes will showcase the newly launched Trek Madone 9 bike, which sets a new benchmark for aero performance. They will demonstrate bike-fitting and the process of custom designing a bike. Next to this, they will demonstrate their world class Precision Fit bike-fitting service which involves an interview, an extensive physio analysis, motion capture, power analysis, aerodynamic tests, and a report to help the customer improve and ride with more comfort, control and power.
Also Precision Athletica and Watt Bike will feature diverse interactive opportunities. Precision Athletica will present an interactive V02 Max Test, which is the ultimate indicator of cardiovascular fitness. This CardioCoach technology will ensure you’re training at your full potential and achieve your goals. Watt Bike will set up an interactive bike station for you to test ride their indoor bike which replicates the feel of the road whilst providing cycling-specific performance data.
With confirmed brands including Canyon Bikes, Kask Helmets, 2XU, BikeBug, Selle SMP, Trek Bikes and a great deal more to satisfy the tastes of recreational and elite cyclists alike.
Do you want to join us at the only multisport exhibition in Australia? Make sure you sign up for our E-news today to receive the latest Expo information + the special Early Bird offer. Registration will open on the 12th of April.
