Jake Latham
Velon have announced another alliance within the cycling industry, this time with FACE Partnership and aim to engage cycling fans with real-time data and video to put the audience in the action.
This partnership sees FACE and Velon bring the joint business model Velon is pioneering in road cycling to the track and will combine its UCI WorldTour cycling teams together with one of cycling’s most exciting platforms to create ‘The Revolution Champions League’ – a extended range of dates where the very best from the Revolution Series go head to head and compete on one of the largest stages, at the highest level.
The Revolution Champions League will also utilise the unique data capture capabilities Velon is developing with Infront Sports & Media. Velon and Revolution will bring the Champions League to life for fans, streaming live race data to deliver an unbelievable experience, taking them closer to the action.
The series will feature twelve teams. Eight are WorldTour Teams and the remaining will be international qualifiers. The Championship League weekends will run consecutively at the end of 2016.
James Pope, CEO of FACE Partnership, owners of the Revolution Series commented, “Velon and FACE are united in the aims of providing more entertaining racing for cycling fans, and a better narrative to the race season. With Velon’s support we will bring the world’s best road teams to Revolution and create a new exciting format for track cycling.”
Graham Bartlett, CEO of Velon said, “At Velon we are excited by linking up with the Revolution Series extending our goals in cycling beyond the road and onto the track. Revolution is already a very well established and successful race series and this new partnership will enable the series to expand internationally as the new ‘Revolution Champions League’.”
